File Prep Instructions
FILE FORMAT:
We accept the following file formats TIF, TIFF, JPG, EPS, PNG, PSD, InDesign, AI and PDF.
**Files submitted in Word, Publisher or Powerpoint will be charged a reformatting charged based on a time scale
FILE SIZE:
The maximum file size acceptable for upload is 500MB (megabytes) per file.
RESOLUTION:
All file formats must have a minimum of 300 dpi (dot per inch) resolution.
The images designed for the web done at a low screen resolution of 72 dpi. Print images need to be created at 300 dpi or there will be a substantial drop in the image quality. Additional cost can be incurred for changes required.
COLOR MODE:
All color artwork and/or images must be provided in CMYK (cyan, magenta, yellow, black) color mode.
All black & white artworks and/or images must be provided in grayscale color mode.
Heavy black ink might cause smearing.
BLEED:
Please build your press-ready digital files by adding 0 .125″ dimension for business cards, postcards, rackcards and all other products.
We require ALL files to be built to the full bleed dimension specified for each trim size.
We automatically trim 0.05″ or 0.0625″ off of each edge, which will result in the desired trim size
Simply add 0.1″ or 0.125″ to the overall dimension of your digital layout. Example: a 5″ x 7″ would have a bleed size of 5.1″ x 7.1″ and a 8.5″x11″ flyer would have a bleed size of 8.625″x11.125″. If you need a template for a file please email Brendon Wilson at brendon(at)brendonwilson.org and put the file size in the subject line.
What’s a bleed?
It is the portion of the card that will be trimmed off when cut to the final size.
Why bleed?
The purpose of a bleed is to continue a color, image or design to the edge of the card.
CROP MARKS:
Please DO NOT build your press-ready digital files by adding crop marks unless specified by the quote for a custom product.
FONTS:
a. Fonts must be embedded in PDF files.
b. Fonts must be outlined or converted to paths or curves in EPS files.
c. Some fonts have copyright restrictions and will not embed in PDF Files.
SAFE ZONE:
All critical elements (text, images, logos, etc.) must be kept at least 0.125″ inside the edge. Anything left close to edge may be cut off during trimming.
BORDERS:
Please allow 1/16″ cutting tolerance around your card. We recommend no borders due to shifting in the cutting process, borders may appear uneven.



